/* ==========================================================================
   AI Ad Studio — Design System
   Tokens: ink #0B0B0C · charcoal #1C1B1F · ivory #F6F3EC · gold #C6A15B
   Display: Fraunces · Body: Inter · Utility/timecode: IBM Plex Mono
   ========================================================================== */

:root {
	--ink: #0b0b0c;
	--ink-2: #131316;
	--charcoal: #1c1b1f;
	--line-dark: rgba(255, 255, 255, 0.09);
	--ivory: #f6f3ec;
	--paper: #ffffff;
	--gold: #c6a15b;
	--gold-soft: #e7d3a6;
	--gold-dim: rgba(198, 161, 91, 0.16);
	--text-dark: #efece4;
	--text-muted-dark: #9b968c;
	--text-body: #211f1d;
	--text-muted-light: #6b6560;

	--font-display: "Fraunces", ui-serif, Georgia, serif;
	--font-body: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
	--font-mono: "IBM Plex Mono", ui-monospace, SFMono-Regular, monospace;

	--container: 1240px;
	--radius: 4px;
	--radius-lg: 10px;
	--ease: cubic-bezier(0.22, 1, 0.36, 1);
}

/* ---------- Reset & base ---------- */
*,
*::before,
*::after {
	box-sizing: border-box;
}

html {
	scroll-behavior: smooth;
	scroll-padding-top: 96px;
	-webkit-text-size-adjust: 100%;
}

body {
	margin: 0;
	font-family: var(--font-body);
	font-size: 16px;
	line-height: 1.6;
	color: var(--text-body);
	background: var(--paper);
	-webkit-font-smoothing: antialiased;
}

img,
video {
	max-width: 100%;
	display: block;
}

a {
	color: inherit;
	text-decoration: none;
}

ul,
ol {
	margin: 0;
	padding: 0;
	list-style: none;
}

h1,
h2,
h3,
h4 {
	font-family: var(--font-display);
	font-weight: 500;
	line-height: 1.08;
	margin: 0;
	letter-spacing: -0.01em;
}

p {
	margin: 0;
}

button {
	font-family: inherit;
	cursor: pointer;
	background: none;
	border: 0;
	color: inherit;
}

input,
textarea,
select {
	font-family: inherit;
	font-size: 1rem;
}

.screen-reader-text {
	position: absolute;
	width: 1px;
	height: 1px;
	overflow: hidden;
	clip: rect(1px, 1px, 1px, 1px);
	white-space: nowrap;
}

.skip-link {
	position: fixed;
	top: -100px;
	left: 1rem;
	z-index: 9999;
	background: var(--gold);
	color: var(--ink);
	padding: 0.75rem 1.25rem;
	border-radius: var(--radius);
	transition: top 0.2s var(--ease);
}
.skip-link:focus {
	top: 1rem;
	width: auto;
	height: auto;
	clip: auto;
}

:focus-visible {
	outline: 2px solid var(--gold);
	outline-offset: 3px;
}

@media (prefers-reduced-motion: reduce) {
	*,
	*::before,
	*::after {
		animation-duration: 0.001ms !important;
		animation-iteration-count: 1 !important;
		transition-duration: 0.001ms !important;
		scroll-behavior: auto !important;
	}
}

/* ---------- Layout helpers ---------- */
.wrap {
	max-width: var(--container);
	margin-inline: auto;
	padding-inline: 1.25rem;
}
.wrap--narrow {
	max-width: 860px;
}

.section {
	padding: 5rem 0;
	background: var(--paper);
	color: var(--text-body);
}
.section--dark {
	background: var(--ink);
	color: var(--text-dark);
}

.section__head {
	max-width: 640px;
	margin-bottom: 3rem;
}
.section__title {
	font-size: clamp(2rem, 4.2vw, 2.75rem);
	margin-top: 0.75rem;
}
.section__sub {
	margin-top: 0.9rem;
	font-size: 1.05rem;
	color: var(--text-muted-light);
}
.section--dark .section__sub {
	color: var(--text-muted-dark);
}

/* Eyebrow / timecode motif — the theme's signature editorial device */
.eyebrow {
	display: inline-flex;
	align-items: center;
	gap: 0.5rem;
	font-family: var(--font-mono);
	font-size: 0.72rem;
	letter-spacing: 0.14em;
	text-transform: uppercase;
	color: var(--gold);
}
.eyebrow-dot {
	width: 6px;
	height: 6px;
	border-radius: 50%;
	background: var(--gold);
	box-shadow: 0 0 0 3px var(--gold-dim);
}

/* ---------- Buttons ---------- */
.btn {
	display: inline-flex;
	align-items: center;
	justify-content: center;
	gap: 0.5rem;
	padding: 0.9rem 1.75rem;
	font-size: 0.95rem;
	font-weight: 600;
	border-radius: var(--radius);
	transition: transform 0.25s var(--ease), background 0.25s var(--ease), color 0.25s var(--ease), border-color 0.25s var(--ease);
	white-space: nowrap;
}
.btn--small {
	padding: 0.6rem 1.15rem;
	font-size: 0.85rem;
}
.btn--full {
	width: 100%;
}
.btn--gold {
	background: var(--gold);
	color: var(--ink);
}
.btn--gold:hover {
	background: var(--gold-soft);
	transform: translateY(-2px);
}
.btn--ghost {
	border: 1px solid var(--line-dark);
	color: inherit;
}
.section:not(.section--dark) .btn--ghost,
.hero .btn--ghost {
	border-color: rgba(0, 0, 0, 0.15);
}
.btn--ghost:hover {
	border-color: var(--gold);
	color: var(--gold);
}
.btn--ghost-light {
	border: 1px solid rgba(255, 255, 255, 0.35);
	color: var(--text-dark);
}
.btn--ghost-light:hover {
	border-color: var(--gold);
	color: var(--gold);
}
.btn--outline {
	border: 1px solid var(--line-dark);
	color: var(--text-dark);
}
.btn--outline:hover {
	border-color: var(--gold);
	color: var(--gold);
}

/* ---------- Header ---------- */
.site-header {
	position: sticky;
	top: 0;
	z-index: 100;
	border-bottom: 1px solid var(--line-dark);
}
/* The blur lives on a pseudo-element, not .site-header itself, because
   backdrop-filter/filter on an element creates a new positioning context
   for any position:fixed descendants — which was silently breaking the
   mobile nav panel's full-screen overlay (it was positioning relative to
   this ~80px header instead of the actual viewport). */
.site-header::before {
	content: "";
	position: absolute;
	inset: 0;
	z-index: -1;
	background: rgba(11, 11, 12, 0.72);
	backdrop-filter: blur(14px);
	transition: background 0.3s var(--ease);
}
.site-header__inner {
	display: flex;
	align-items: center;
	justify-content: space-between;
	gap: 1rem;
	padding-block: 0.9rem;
	color: var(--text-dark);
}
.site-header__brand {
	display: inline-flex;
	align-items: center;
	gap: 0.6rem;
	font-family: var(--font-display);
	font-size: 1.15rem;
	color: var(--text-dark);
}
.site-header__fallback-link {
	display: inline-flex;
	align-items: center;
	gap: 0.6rem;
	color: inherit;
}
.site-header__brand img,
.site-header__brand .custom-logo {
	max-height: 34px;
	width: auto;
	display: block;
}
.site-header__mark {
	color: var(--gold);
	display: inline-flex;
}
.site-nav {
	display: none;
}
.site-nav__list {
	display: flex;
	align-items: center;
	gap: 2rem;
	font-size: 0.92rem;
}
.site-nav__list a {
	position: relative;
	padding-block: 0.25rem;
	color: var(--text-dark);
}
.site-nav__list a::after {
	content: "";
	position: absolute;
	left: 0;
	right: 100%;
	bottom: -2px;
	height: 1px;
	background: var(--gold);
	transition: right 0.3s var(--ease);
}
.site-nav__list a:hover::after {
	right: 0;
}
.site-header__actions {
	display: flex;
	align-items: center;
	gap: 1rem;
}
.site-header__actions .btn {
	display: none;
}

.hamburger {
	display: inline-flex;
	flex-direction: column;
	justify-content: center;
	gap: 5px;
	width: 34px;
	height: 34px;
	padding: 6px;
}
.hamburger__line {
	display: block;
	height: 1.5px;
	background: var(--text-dark);
	transition: transform 0.3s var(--ease), opacity 0.3s var(--ease);
}
.hamburger[aria-expanded="true"] .hamburger__line:nth-child(1) {
	transform: translateY(6.5px) rotate(45deg);
}
.hamburger[aria-expanded="true"] .hamburger__line:nth-child(2) {
	opacity: 0;
}
.hamburger[aria-expanded="true"] .hamburger__line:nth-child(3) {
	transform: translateY(-6.5px) rotate(-45deg);
}

@media (max-width: 899px) {
	.site-nav {
		position: fixed;
		top: var(--mobile-nav-offset, 64px);
		left: 0;
		right: 0;
		bottom: 0;
		background: var(--ink);
		display: flex;
		align-items: flex-start;
		padding: 2rem 1.25rem;
		transform: translateY(-8px);
		opacity: 0;
		pointer-events: none;
		transition: opacity 0.25s var(--ease), transform 0.25s var(--ease);
		overflow-y: auto;
	}
	.site-nav.is-open {
		opacity: 1;
		transform: translateY(0);
		pointer-events: auto;
	}
	.site-nav__list {
		flex-direction: column;
		align-items: flex-start;
		gap: 1.25rem;
		font-size: 1.3rem;
		font-family: var(--font-display);
	}
}

/* WordPress admin toolbar pushes the whole page down when logged in —
   keep the sticky header below it instead of the two fighting for the
   same vertical space, which is what caused the overlap in the first place. */
.admin-bar .site-header {
	top: 32px;
}
@media screen and (max-width: 782px) {
	.admin-bar .site-header {
		top: 46px;
	}
}

@media (min-width: 900px) {
	.site-nav {
		display: block;
	}
	.site-header__actions .btn {
		display: inline-flex;
	}
	.hamburger {
		display: none;
	}
}

/* ---------- Hero ---------- */
.hero {
	background: var(--ink);
	color: var(--text-dark);
	padding: 3.5rem 0 4.5rem;
	overflow: hidden;
}
.hero__inner {
	display: grid;
	gap: 2.5rem;
}
.hero__headline {
	font-size: clamp(2.4rem, 7vw, 4.2rem);
	margin-top: 1rem;
}
.hero__sub {
	margin-top: 1.25rem;
	max-width: 46ch;
	font-size: 1.1rem;
	color: var(--text-muted-dark);
}
.hero__actions {
	display: flex;
	flex-wrap: wrap;
	gap: 1rem;
	margin-top: 2rem;
}
.hero__frame {
	position: relative;
}
.hero__frame-inner {
	position: relative;
	aspect-ratio: 9 / 16;
	border-radius: var(--radius-lg);
	overflow: hidden;
	background: linear-gradient(160deg, var(--charcoal), #0e0d10);
	border: 1px solid var(--line-dark);
}
.hero__video,
.hero__frame-inner img {
	width: 100%;
	height: 100%;
	object-fit: cover;
}
.hero__placeholder {
	width: 100%;
	height: 100%;
	display: flex;
	align-items: center;
	justify-content: center;
	text-align: center;
	padding: 2rem;
	color: var(--text-muted-dark);
	font-family: var(--font-mono);
	font-size: 0.8rem;
	letter-spacing: 0.03em;
	background: repeating-linear-gradient(135deg, rgba(255, 255, 255, 0.03) 0 2px, transparent 2px 14px);
}
.hero__sound-toggle {
	position: absolute;
	right: 1rem;
	bottom: 1rem;
	width: 40px;
	height: 40px;
	display: flex;
	align-items: center;
	justify-content: center;
	border-radius: 50%;
	background: rgba(0, 0, 0, 0.55);
	color: var(--text-dark);
	border: 1px solid rgba(255, 255, 255, 0.25);
	backdrop-filter: blur(6px);
	transition: background 0.25s var(--ease), border-color 0.25s var(--ease), transform 0.25s var(--ease);
}
.hero__sound-toggle:hover {
	border-color: var(--gold);
	transform: translateY(-2px);
}
.hero__sound-icon {
	width: 18px;
	height: 18px;
}
.hero__sound-icon--on {
	display: none;
}
.hero__sound-toggle[aria-pressed="true"] .hero__sound-icon--off {
	display: none;
}
.hero__sound-toggle[aria-pressed="true"] .hero__sound-icon--on {
	display: block;
}
.hero__sound-toggle[aria-pressed="true"] {
	background: var(--gold);
	color: var(--ink);
	border-color: var(--gold);
}

.hero__frame-tc {
	position: absolute;
	left: 1rem;
	bottom: 1rem;
	font-family: var(--font-mono);
	font-size: 0.72rem;
	color: var(--gold-soft);
	background: rgba(0, 0, 0, 0.55);
	padding: 0.3rem 0.6rem;
	border-radius: var(--radius);
	letter-spacing: 0.05em;
}
.hero__sprockets {
	display: none;
}

@media (min-width: 900px) {
	.hero {
		padding: 5.5rem 0 7rem;
	}
	.hero__inner {
		grid-template-columns: 1.1fr 0.9fr;
		align-items: center;
		gap: 3rem;
	}
}

/* ---------- Trust strip (marquee) ---------- */
.trust-strip {
	background: var(--ivory);
	overflow: hidden;
	padding: 1.1rem 0;
	border-bottom: 1px solid rgba(0, 0, 0, 0.06);
}
.trust-strip__track {
	display: flex;
	gap: 2.5rem;
	width: max-content;
	animation: marquee 26s linear infinite;
}
.trust-strip__item {
	font-family: var(--font-mono);
	font-size: 0.78rem;
	letter-spacing: 0.08em;
	text-transform: uppercase;
	color: var(--text-muted-light);
	display: inline-flex;
	align-items: center;
	gap: 2.5rem;
	white-space: nowrap;
}
.trust-strip__dot {
	color: var(--gold);
}
@keyframes marquee {
	from {
		transform: translateX(0);
	}
	to {
		transform: translateX(-50%);
	}
}

/* ---------- Grids / cards ---------- */
.grid {
	display: grid;
	gap: 1.5rem;
}
@media (min-width: 640px) {
	.grid--3 {
		grid-template-columns: repeat(2, 1fr);
	}
	.grid--5 {
		grid-template-columns: repeat(2, 1fr);
	}
}
@media (min-width: 960px) {
	.grid--3 {
		grid-template-columns: repeat(3, 1fr);
	}
	.grid--5 {
		grid-template-columns: repeat(5, 1fr);
	}
}

.card--service {
	background: var(--charcoal);
	border: 1px solid var(--line-dark);
	border-radius: var(--radius-lg);
	padding: 2rem 1.75rem;
	transition: transform 0.3s var(--ease), border-color 0.3s var(--ease);
}
.card--service:hover {
	transform: translateY(-4px);
	border-color: var(--gold);
}
.card--service__icon {
	display: inline-flex;
	color: var(--gold);
	margin-bottom: 1.25rem;
}
.card--service__icon .icon {
	width: 30px;
	height: 30px;
}
.card--service__title {
	font-size: 1.2rem;
	margin-bottom: 0.6rem;
}
.card--service__desc {
	color: var(--text-muted-dark);
	font-size: 0.95rem;
}
.card--service__link {
	display: inline-flex;
	align-items: center;
	gap: 0.4rem;
	margin-top: 1.25rem;
	font-size: 0.85rem;
	color: var(--gold-soft);
}

/* ---------- Before / After ---------- */
.before-after {
	display: grid;
	gap: 1.5rem;
	align-items: center;
}
.before-after__pane {
	position: relative;
}
.before-after__label {
	display: inline-block;
	font-family: var(--font-mono);
	font-size: 0.72rem;
	letter-spacing: 0.1em;
	margin-bottom: 0.75rem;
	color: var(--text-muted-light);
}
.before-after__label--gold {
	color: var(--gold);
}
.before-after__media {
	aspect-ratio: 4/5;
	border-radius: var(--radius-lg);
	overflow: hidden;
	background: #16151a;
}
.before-after__media img {
	width: 100%;
	height: 100%;
	object-fit: cover;
}
.before-after__media video {
	width: 100%;
	height: 100%;
	object-fit: contain;
}
.before-after__arrow {
	display: flex;
	justify-content: center;
	color: var(--gold);
}
.media-placeholder {
	width: 100%;
	height: 100%;
	display: flex;
	align-items: center;
	justify-content: center;
	text-align: center;
	padding: 1.5rem;
	font-family: var(--font-mono);
	font-size: 0.72rem;
	color: var(--text-muted-light);
	background: repeating-linear-gradient(135deg, rgba(0, 0, 0, 0.035) 0 2px, transparent 2px 14px);
}
@media (min-width: 900px) {
	.before-after {
		grid-template-columns: 1fr auto 1fr;
		gap: 2.5rem;
	}
	.before-after__arrow svg {
		transform: rotate(0deg);
	}
}

/* ---------- Why done-for-you (vs DIY) table ---------- */
.vs-table {
	border: 1px solid rgba(0, 0, 0, 0.1);
	border-radius: var(--radius-lg);
	overflow: hidden;
}
.vs-table__row {
	display: grid;
	grid-template-columns: 1fr;
	gap: 0.5rem;
	padding: 1.1rem 1.25rem;
	border-bottom: 1px solid rgba(0, 0, 0, 0.08);
}
.vs-table__row:last-child {
	border-bottom: none;
}
.vs-table__row--head {
	display: none;
}
.vs-table__label {
	font-weight: 600;
	font-size: 0.92rem;
}
.vs-table__cell {
	font-size: 0.88rem;
	padding-left: 1.1rem;
	position: relative;
}
.vs-table__cell::before {
	content: "\2715";
	position: absolute;
	left: 0;
	top: 0.1em;
	font-size: 0.75rem;
	color: #c0392b;
}
.vs-table__cell--diy {
	color: var(--text-muted-light);
}
.vs-table__cell--us {
	color: var(--text-body);
	font-weight: 500;
}
.vs-table__cell--us::before {
	content: "\2713";
	color: var(--gold);
}
.vs-table__platforms {
	margin-top: 2rem;
	text-align: center;
	font-size: 0.9rem;
	color: var(--text-muted-light);
}
.vs-table__platforms strong {
	color: var(--text-body);
	font-weight: 600;
}
@media (min-width: 780px) {
	.vs-table__row {
		grid-template-columns: 1fr 1fr 1fr;
		align-items: center;
		gap: 1rem;
	}
	.vs-table__row--head {
		display: grid;
		background: var(--ivory);
	}
	.vs-table__col-label {
		font-family: var(--font-mono);
		font-size: 0.72rem;
		letter-spacing: 0.08em;
		text-transform: uppercase;
		color: var(--text-muted-light);
	}
	.vs-table__col-label--gold {
		color: var(--gold);
	}
}

/* ---------- Steps (How it works) ---------- */
.steps {
	display: grid;
	gap: 1.5rem;
}
.steps__item {
	position: relative;
	padding: 2rem 0;
	border-top: 1px solid var(--line-dark);
	display: grid;
	grid-template-columns: auto 1fr;
	gap: 0.4rem 1.25rem;
	align-items: start;
}
.steps__number {
	font-family: var(--font-mono);
	font-size: 0.85rem;
	color: var(--gold);
	grid-row: 1 / 3;
}
.steps__icon {
	display: none;
}
.steps__title {
	font-size: 1.25rem;
	grid-column: 2;
}
.steps__desc {
	grid-column: 2;
	color: var(--text-muted-dark);
	font-size: 0.95rem;
	max-width: 46ch;
}
@media (min-width: 700px) {
	.steps {
		grid-template-columns: repeat(4, 1fr);
		gap: 0;
	}
	.steps__item {
		grid-template-columns: 1fr;
		border-top: none;
		border-left: 1px solid var(--line-dark);
		padding: 0 1.5rem;
	}
	.steps__item:first-child {
		border-left: none;
		padding-left: 0;
	}
	.steps__number {
		grid-row: auto;
		display: block;
		margin-bottom: 1.5rem;
	}
	.steps__title {
		grid-column: auto;
		margin-bottom: 0.6rem;
	}
	.steps__desc {
		grid-column: auto;
	}
}

/* ---------- Portfolio ---------- */
.filters {
	display: flex;
	flex-wrap: wrap;
	gap: 0.6rem;
	margin-bottom: 2.5rem;
}
.filters__btn {
	padding: 0.5rem 1.1rem;
	border: 1px solid rgba(0, 0, 0, 0.15);
	border-radius: 999px;
	font-size: 0.85rem;
	transition: all 0.25s var(--ease);
}
.section--dark .filters__btn {
	border-color: var(--line-dark);
}
.filters__btn.is-active,
.filters__btn:hover {
	background: var(--gold);
	border-color: var(--gold);
	color: var(--ink);
}

.portfolio-grid {
	display: grid;
	gap: 1.25rem;
	grid-template-columns: repeat(2, 1fr);
}
@media (min-width: 640px) {
	.portfolio-grid {
		grid-template-columns: repeat(3, 1fr);
	}
}
@media (min-width: 960px) {
	.portfolio-grid {
		grid-template-columns: repeat(4, 1fr);
	}
}
.portfolio-card {
	display: none;
}
.portfolio-card.is-visible {
	display: block;
}
.portfolio-card__trigger {
	display: block;
	width: 100%;
	text-align: left;
}
.portfolio-card__media {
	position: relative;
	aspect-ratio: 3/4;
	border-radius: var(--radius);
	overflow: hidden;
	background: #eee;
	display: block;
}
.portfolio-card__media img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	transition: transform 0.5s var(--ease);
}
.portfolio-card__trigger:hover .portfolio-card__media img {
	transform: scale(1.05);
}
.portfolio-card__play {
	position: absolute;
	inset: 0;
	display: flex;
	align-items: center;
	justify-content: center;
	color: #fff;
	background: rgba(0, 0, 0, 0.25);
	opacity: 0;
	transition: opacity 0.25s var(--ease);
}
.portfolio-card__play .icon {
	width: 40px;
	height: 40px;
}
.portfolio-card__trigger:hover .portfolio-card__play,
.portfolio-card__trigger:focus-visible .portfolio-card__play {
	opacity: 1;
}
.portfolio-card__meta {
	display: block;
	margin-top: 0.6rem;
}
.portfolio-card__cat {
	display: block;
	font-family: var(--font-mono);
	font-size: 0.68rem;
	letter-spacing: 0.08em;
	text-transform: uppercase;
	color: var(--gold);
	margin-bottom: 0.2rem;
}
.portfolio-card__title {
	font-size: 0.92rem;
}

.lightbox {
	position: fixed;
	inset: 0;
	z-index: 999;
	display: flex;
	align-items: center;
	justify-content: center;
}
.lightbox[hidden] {
	display: none;
}
.lightbox__backdrop {
	position: absolute;
	inset: 0;
	background: rgba(5, 5, 6, 0.9);
}
.lightbox__dialog {
	position: relative;
	z-index: 1;
	width: min(92vw, 480px);
}
.lightbox__dialog video {
	width: 100%;
	border-radius: var(--radius-lg);
	background: #000;
	aspect-ratio: 9/16;
	object-fit: contain;
}
.lightbox__close {
	position: absolute;
	top: -2.5rem;
	right: 0;
	color: #fff;
	font-size: 1.8rem;
	line-height: 1;
}

/* ---------- Industries ---------- */
.industry-grid {
	display: grid;
	grid-template-columns: repeat(2, 1fr);
	gap: 1px;
	background: var(--line-dark);
	border: 1px solid var(--line-dark);
}
@media (min-width: 640px) {
	.industry-grid {
		grid-template-columns: repeat(3, 1fr);
	}
}
@media (min-width: 960px) {
	.industry-grid {
		grid-template-columns: repeat(4, 1fr);
	}
}
.industry-card {
	background: var(--ink);
	padding: 2rem 1.25rem;
	display: flex;
	align-items: center;
	min-height: 110px;
	transition: background 0.3s var(--ease);
}
.industry-card:hover {
	background: var(--charcoal);
}
.industry-card span {
	font-family: var(--font-display);
	font-size: 1.05rem;
}

/* ---------- Benefits (why us) ---------- */
.benefit {
	padding-top: 1.5rem;
	border-top: 1px solid rgba(0, 0, 0, 0.1);
}
.benefit__icon {
	display: inline-flex;
	color: var(--gold);
	margin-bottom: 1rem;
}
.benefit__icon .icon {
	width: 26px;
	height: 26px;
}
.benefit__title {
	font-size: 1.05rem;
	margin-bottom: 0.5rem;
}
.benefit__desc {
	font-size: 0.9rem;
	color: var(--text-muted-light);
}

/* ---------- Pricing ---------- */
.pricing-grid {
	display: grid;
	gap: 1.5rem;
}
@media (min-width: 960px) {
	.pricing-grid {
		grid-template-columns: repeat(3, 1fr);
		align-items: start;
	}
}
.price-card {
	background: var(--charcoal);
	border: 1px solid var(--line-dark);
	border-radius: var(--radius-lg);
	padding: 2.5rem 2rem;
	position: relative;
}
.price-card--featured {
	background: linear-gradient(165deg, #211c14, var(--charcoal));
	border-color: var(--gold);
	transform: translateY(-8px);
}
.price-card__badge {
	position: absolute;
	top: -14px;
	left: 2rem;
	background: var(--gold);
	color: var(--ink);
	font-size: 0.7rem;
	font-weight: 700;
	letter-spacing: 0.08em;
	padding: 0.35rem 0.75rem;
	border-radius: 999px;
}
.price-card__name {
	font-size: 1.4rem;
	color: var(--gold-soft);
}
.price-card__price {
	font-family: var(--font-display);
	font-size: 2.6rem;
	margin-top: 0.75rem;
}
.price-card__price span {
	font-family: var(--font-body);
	font-size: 1rem;
	color: var(--text-muted-dark);
}
.price-card__videos {
	margin-top: 0.5rem;
	font-size: 0.88rem;
	color: var(--text-muted-dark);
}
.price-card__features {
	margin: 1.75rem 0 2rem;
	display: grid;
	gap: 0.65rem;
}
.price-card__features li {
	font-size: 0.9rem;
	padding-left: 1.4rem;
	position: relative;
	color: var(--text-dark);
}
.price-card__features li::before {
	content: "";
	position: absolute;
	left: 0;
	top: 0.5em;
	width: 8px;
	height: 1px;
	background: var(--gold);
}

/* ---------- Pilot banner ---------- */
.pilot-banner {
	display: grid;
	gap: 1.5rem;
	align-items: center;
	background: linear-gradient(135deg, var(--charcoal), #211c14);
	border: 1px solid var(--gold);
	border-radius: var(--radius-lg);
	padding: 1.75rem 2rem;
	margin-bottom: 2.5rem;
}
.pilot-banner__eyebrow {
	display: inline-block;
	font-family: var(--font-mono);
	font-size: 0.68rem;
	letter-spacing: 0.1em;
	text-transform: uppercase;
	color: var(--gold);
	margin-bottom: 0.5rem;
}
.pilot-banner__title {
	font-size: 1.4rem;
	color: var(--text-dark);
}
.pilot-banner__desc {
	margin-top: 0.5rem;
	color: var(--text-muted-dark);
	font-size: 0.92rem;
	max-width: 46ch;
}
.pilot-banner__price {
	display: flex;
	flex-direction: column;
	align-items: flex-start;
	gap: 0.35rem;
}
.pilot-banner__amount {
	font-family: var(--font-display);
	font-size: 2rem;
	color: var(--gold-soft);
}
.pilot-banner__unit {
	font-family: var(--font-mono);
	font-size: 0.72rem;
	color: var(--text-muted-dark);
	margin-bottom: 0.5rem;
}
@media (min-width: 780px) {
	.pilot-banner {
		grid-template-columns: 1fr auto;
		padding: 2rem 2.5rem;
	}
	.pilot-banner__price {
		align-items: flex-end;
		text-align: right;
	}
}

.price-card__per-video {
	font-family: var(--font-mono);
	font-size: 0.78rem;
	color: var(--gold-soft);
	margin-top: 0.25rem;
}

/* ---------- Testimonials ---------- */
.testimonial {
	margin: 0;
	padding: 2rem;
	background: var(--ivory);
	border-radius: var(--radius-lg);
}
.testimonial__stat {
	display: inline-block;
	font-family: var(--font-mono);
	font-size: 0.78rem;
	font-weight: 500;
	letter-spacing: 0.04em;
	color: var(--ink);
	background: var(--gold-soft);
	padding: 0.3rem 0.7rem;
	border-radius: 999px;
	margin-bottom: 1rem;
}
.testimonial__quote {
	font-family: var(--font-display);
	font-size: 1.15rem;
	line-height: 1.5;
}
.testimonial__footer {
	margin-top: 1.5rem;
	display: flex;
	flex-direction: column;
	font-size: 0.85rem;
}
.testimonial__author {
	font-weight: 600;
}
.testimonial__business {
	color: var(--text-muted-light);
}

/* ---------- Accordion (FAQ) ---------- */
.accordion__item {
	border-bottom: 1px solid var(--line-dark);
}
.accordion__heading {
	margin: 0;
}
.accordion__trigger {
	width: 100%;
	display: flex;
	align-items: center;
	justify-content: space-between;
	padding: 1.4rem 0;
	text-align: left;
	font-size: 1.02rem;
	font-family: var(--font-display);
}
.accordion__icon {
	font-family: var(--font-mono);
	color: var(--gold);
	font-size: 1.3rem;
	transition: transform 0.25s var(--ease);
	flex: none;
	margin-left: 1rem;
}
.accordion__trigger[aria-expanded="true"] .accordion__icon {
	transform: rotate(45deg);
}
.accordion__panel {
	overflow: hidden;
}
.accordion__content {
	padding-bottom: 1.5rem;
	color: var(--text-muted-dark);
	max-width: 65ch;
	font-size: 0.95rem;
}

/* ---------- Final CTA ---------- */
.cta-final {
	background: linear-gradient(165deg, var(--ink), #1a1611 120%);
	color: var(--text-dark);
	padding: 6rem 0;
	text-align: center;
}
.cta-final__inner {
	max-width: 640px;
}
.cta-final__title {
	font-size: clamp(2.1rem, 5vw, 3rem);
	margin-top: 1rem;
}
.cta-final__sub {
	margin-top: 1.25rem;
	color: var(--text-muted-dark);
	font-size: 1.05rem;
}
.cta-final__actions {
	display: flex;
	flex-wrap: wrap;
	justify-content: center;
	gap: 1rem;
	margin-top: 2.25rem;
}

/* ---------- Contact ---------- */
.contact {
	display: grid;
	gap: 3rem;
}
.contact__details {
	margin-top: 2rem;
	display: grid;
	gap: 0.9rem;
}
.contact__details li {
	display: flex;
	gap: 0.75rem;
	font-size: 0.95rem;
}
.contact__details li span {
	font-family: var(--font-mono);
	font-size: 0.7rem;
	text-transform: uppercase;
	color: var(--text-muted-light);
	min-width: 70px;
	padding-top: 0.2rem;
}
.contact__details li a:hover {
	color: var(--gold);
}
@media (min-width: 960px) {
	.contact {
		grid-template-columns: 0.85fr 1.15fr;
	}
}

.form-row {
	margin-bottom: 1.1rem;
}
.form-row label {
	display: block;
	font-size: 0.82rem;
	margin-bottom: 0.4rem;
	color: var(--text-muted-light);
}
.form-row input,
.form-row textarea,
.form-row select {
	width: 100%;
	padding: 0.8rem 0.9rem;
	border: 1px solid rgba(0, 0, 0, 0.15);
	border-radius: var(--radius);
	background: var(--paper);
	color: var(--text-body);
}
.form-row input:focus,
.form-row textarea:focus,
.form-row select:focus {
	border-color: var(--gold);
}
.form-row input.has-error,
.form-row textarea.has-error {
	border-color: #c0392b;
}
.form-row--half {
	display: grid;
	gap: 1.1rem;
}
@media (min-width: 560px) {
	.form-row--half {
		grid-template-columns: 1fr 1fr;
	}
}
.form-note {
	margin-top: 0.9rem;
	font-size: 0.78rem;
	color: var(--text-muted-light);
}
.form-message {
	padding: 1.25rem;
	border-radius: var(--radius);
	margin-bottom: 1.5rem;
}
.form-message--success {
	background: #eef6ef;
	color: #23572c;
	border: 1px solid #bfe2c4;
}
.form-message--error {
	background: #fbeceb;
	color: #7d2620;
	border: 1px solid #f0c3bf;
}

/* ---------- Footer ---------- */
.site-footer {
	background: var(--ink);
	color: var(--text-muted-dark);
	padding-top: 4rem;
}
.site-footer__grid {
	display: grid;
	gap: 2.5rem;
	padding-bottom: 3rem;
	border-bottom: 1px solid var(--line-dark);
}
.site-footer__logo img,
.site-footer__logo .custom-logo {
	max-height: 34px;
	width: auto;
	display: block;
}
.site-footer__name {
	font-family: var(--font-display);
	font-size: 1.2rem;
	color: var(--text-dark);
}
.site-footer__tagline {
	margin-top: 0.9rem;
	max-width: 32ch;
	font-size: 0.9rem;
}
.site-footer__socials {
	display: flex;
	gap: 0.75rem;
	margin-top: 1.25rem;
}
.site-footer__socials a {
	display: inline-flex;
	align-items: center;
	justify-content: center;
	width: 38px;
	height: 38px;
	border-radius: 50%;
	border: 1px solid var(--line-dark);
	color: var(--text-dark);
	transition: border-color 0.25s var(--ease), color 0.25s var(--ease), transform 0.25s var(--ease);
}
.site-footer__socials .icon--social {
	width: 17px;
	height: 17px;
}
.site-footer__socials a:hover {
	color: var(--gold);
	border-color: var(--gold);
	transform: translateY(-2px);
}
.site-footer__heading {
	font-family: var(--font-mono);
	font-size: 0.72rem;
	letter-spacing: 0.1em;
	text-transform: uppercase;
	color: var(--text-dark);
	margin-bottom: 1rem;
}
.site-footer__list {
	display: grid;
	gap: 0.7rem;
	font-size: 0.9rem;
}
.site-footer__list a:hover {
	color: var(--gold);
}
.site-footer__bottom {
	padding: 1.5rem 1.25rem;
	font-size: 0.8rem;
	display: flex;
	flex-wrap: wrap;
	gap: 0.5rem 1.5rem;
	justify-content: space-between;
}
.site-footer__legal-link:hover {
	color: var(--gold);
}
@media (min-width: 780px) {
	.site-footer__grid {
		grid-template-columns: 1.4fr 1fr 1fr 1fr;
	}
}

/* ---------- Generic page/single/archive/404 ---------- */
.page-content {
	padding: 4rem 0 6rem;
}
.page-header {
	margin-bottom: 2rem;
}
.page-title {
	font-size: clamp(2rem, 5vw, 2.75rem);
}
.page-thumbnail {
	border-radius: var(--radius-lg);
	overflow: hidden;
	margin-bottom: 2rem;
}
.entry-content {
	max-width: 70ch;
}
.entry-content > * + * {
	margin-top: 1.25rem;
}
.card--archive__media {
	display: block;
	aspect-ratio: 4/3;
	border-radius: var(--radius);
	overflow: hidden;
	background: var(--ivory);
	margin-bottom: 1rem;
}
.card--archive__media img {
	width: 100%;
	height: 100%;
	object-fit: cover;
}
.card--archive__title {
	font-size: 1.1rem;
}
.card--archive__title a:hover {
	color: var(--gold);
}
.card--archive__excerpt {
	margin-top: 0.5rem;
	font-size: 0.92rem;
	color: var(--text-muted-light);
}
.error-404 {
	text-align: center;
	padding: 6rem 0;
}
.error-404 .page-title {
	font-size: clamp(3rem, 10vw, 6rem);
	margin: 1rem 0;
	color: var(--gold);
}
.error-404 .btn {
	margin-top: 2rem;
}

/* ---------- Reveal-on-scroll ---------- */
.reveal-up {
	opacity: 0;
	transform: translateY(22px);
	transition: opacity 0.7s var(--ease), transform 0.7s var(--ease);
}
.reveal-up.is-visible {
	opacity: 1;
	transform: translateY(0);
}
.reveal-up[data-reveal-delay="1"] {
	transition-delay: 0.1s;
}
.reveal-up[data-reveal-delay="2"] {
	transition-delay: 0.2s;
}
.reveal-up[data-reveal-delay="3"] {
	transition-delay: 0.3s;
}
@media (prefers-reduced-motion: reduce) {
	.reveal-up {
		opacity: 1;
		transform: none;
	}
}